Kova Footwear
Google Search clicks increased by 8.8% compared with 29 Aug – 25 Sep, and 1,109 purchases came from search and AI assistants. 3 items need your approval, and the next planned delivery is “Koramangala & Khan Market GBP build-out” by 30 Oct.
Google Search Console through 24 Oct · Google Analytics 4 through 25 Oct · AI answer tracking through 26 Oct
Business results
How this is measured
Online purchases where the visit came from Google organic search or an AI assistant.
- Source
- Google Analytics 4 (purchase event, deduplicated by transaction ID)
- Period
- 26 Sep 2026 – 23 Oct 2026, compared with 29 Aug 2026 – 25 Sep 2026 (IST)
- Data through
- 25 Oct 2026
- Definition
- outcome.purchases · v2 · Sum of daily purchases, last non-direct click channel
- AI assistant referrals are only the visits we can observe; some AI-influenced visits arrive as direct traffic.
- Data is complete through yesterday.
AI visibility
How this is measured
How often AI assistants recommend you when people ask the questions you want to win (questions that don't already name your brand).
- Counts
- Successful answers to unbranded questions that recommend you as an option (1,577)
- Out of
- Successful answers to unbranded questions (4,600)
- Source
- Adgeeks AI answer tracking
- Period
- 26 Sep 2026 – 23 Oct 2026, compared with 29 Aug 2026 – 25 Sep 2026 (IST)
- Data through
- 23 Oct 2026
- Definition
- ai.recommendation_rate · v1 · Ratio over all tracked engines; failed runs excluded and shown as coverage
- A mention is not a recommendation, and a recommendation is not a sale.
- Recommendation is judged by a classifier; doubtful cases are reviewed by the Adgeeks team.
Google Search
How this is measured
Clicks from Google Search results to your website.
- Source
- Google Search Console (web search, property total)
- Period
- 26 Sep 2026 – 23 Oct 2026, compared with 29 Aug 2026 – 25 Sep 2026 (IST)
- Data through
- 24 Oct 2026
- Definition
- search.clicks · v1 · Sum of daily clicks
- Search Console data arrives 2–3 days late.
Delivery
How this is measured
Contracted deliverables completed and verified this month, against this month's allowance.
- Counts
- Completed deliverables with evidence
- Out of
- Monthly allowance from your plan and add-ons
- Source
- Adgeeks work log
- Period
- 1 Oct 2026 – 26 Oct 2026 (IST)
- Data through
- 26 Oct 2026
- Definition
- work.delivered · v1 · Count
This total adds pieces, pages, placements, calls and technical hours, as your plan counts them.
Needs your attention
View all 3 approvalsPurchases from search and AI, per day
26 Sep – 23 Oct 2026 · same period as the Business results card · Google Analytics 4| Date | All purchases (organic + AI) | Organic search | AI assistants (observed) |
|---|---|---|---|
| 26 Sep | 44 | 40 | 4 |
| 27 Sep | 39 | 36 | 3 |
| 28 Sep | 36 | 32 | 4 |
| 29 Sep | 41 | 38 | 3 |
| 30 Sep | 38 | 35 | 3 |
| 1 Oct | 44 | 40 | 4 |
| 2 Oct | 39 | 35 | 4 |
| 3 Oct | 33 | 30 | 3 |
| 4 Oct | 33 | 30 | 3 |
| 5 Oct | 39 | 34 | 5 |
| 6 Oct | 47 | 43 | 4 |
| 7 Oct | 44 | 40 | 4 |
| 8 Oct | 39 | 35 | 4 |
| 9 Oct | 38 | 34 | 4 |
| 10 Oct | 32 | 29 | 3 |
| 11 Oct | 34 | 30 | 4 |
| 12 Oct | 36 | 33 | 3 |
| 13 Oct | 47 | 43 | 4 |
| 14 Oct | 37 | 31 | 6 |
| 15 Oct | 36 | 33 | 3 |
| 16 Oct | 44 | 40 | 4 |
| 17 Oct | 31 | 27 | 4 |
| 18 Oct | 31 | 27 | 4 |
| 19 Oct | 51 | 47 | 4 |
| 20 Oct | 51 | 47 | 4 |
| 21 Oct | 39 | 35 | 4 |
| 22 Oct | 46 | 42 | 4 |
| 23 Oct | 40 | 35 | 5 |
Show as a table
| Date | Organic search | AI assistants | Total |
|---|---|---|---|
| 26 Sep 2026 | 40 | 4 | 44 |
| 27 Sep 2026 | 36 | 3 | 39 |
| 28 Sep 2026 | 32 | 4 | 36 |
| 29 Sep 2026 | 38 | 3 | 41 |
| 30 Sep 2026 | 35 | 3 | 38 |
| 1 Oct 2026 | 40 | 4 | 44 |
| 2 Oct 2026 | 35 | 4 | 39 |
| 3 Oct 2026 | 30 | 3 | 33 |
| 4 Oct 2026 | 30 | 3 | 33 |
| 5 Oct 2026 | 34 | 5 | 39 |
| 6 Oct 2026 | 43 | 4 | 47 |
| 7 Oct 2026 | 40 | 4 | 44 |
| 8 Oct 2026 | 35 | 4 | 39 |
| 9 Oct 2026 | 34 | 4 | 38 |
| 10 Oct 2026 | 29 | 3 | 32 |
| 11 Oct 2026 | 30 | 4 | 34 |
| 12 Oct 2026 | 33 | 3 | 36 |
| 13 Oct 2026 | 43 | 4 | 47 |
| 14 Oct 2026 | 31 | 6 | 37 |
| 15 Oct 2026 | 33 | 3 | 36 |
| 16 Oct 2026 | 40 | 4 | 44 |
| 17 Oct 2026 | 27 | 4 | 31 |
| 18 Oct 2026 | 27 | 4 | 31 |
| 19 Oct 2026 | 47 | 4 | 51 |
| 20 Oct 2026 | 47 | 4 | 51 |
| 21 Oct 2026 | 35 | 4 | 39 |
| 22 Oct 2026 | 42 | 4 | 46 |
| 23 Oct 2026 | 35 | 5 | 40 |
AI-assistant purchases are visits we can observe with an AI referrer; some AI-influenced visits arrive as direct traffic. Total for the period: 1,109 purchases.
What changed
- UpGoogle Search clicks rose 8.8% to 19.1k.
- UpAI assistants recommended you in 34% of answers to your unbranded questions (+8.3 pts).
- ShippedShipped: earned a mention on mumbaimirror.in — 'Monsoon shoes that actually work'.
Changes that follow our work are associations, not proof that the work caused them.
Next steps
Roadmap- Koramangala & Khan Market GBP build-outMeera Iyer · due 30 Oct 2026
- Product + store schema across templatesDev Patel · due 31 Oct 2026
- Fix inaccurate delivery & manufacturing claimsPriya Nair · due 5 Nov 2026
AI visibility index (composite)
Engine comparison44 / 100 · +9 vs previous 28 days · unbranded questions
How this is measured
A 0–100 composite for specialists: 40% mention rate, 20% owned citation rate, 20% position, 10% first mention, 10% sentiment.
- Source
- Adgeeks AI answer tracking
- Period
- 26 Sep 2026 – 23 Oct 2026, compared with 29 Aug 2026 – 25 Sep 2026 (IST)
- Data through
- 23 Oct 2026
- Definition
- ai.visibility_index · v3 · Weighted sum; if sentiment is missing its weight is redistributed (no neutral credit)
- Not shown on Owner Home until validated.
- Weights and changes are versioned.